Target fish accurately on forward-facing sonar (FFS) using the hybrid design of the Berkley Ripfish rip bait. Merging the rapid fall rate of a lipless crankbait with the sweeping finesse of a glide bait, this sleek, minnow-profile hard bait is optimized for vertical presentations. It features a specialized flat-bottom belly and hydrodynamic tapered body that allow you to halt its descent instantly or execute wide, lateral hunting glide-outs that swim naturally back to center. Built with a rear stabilizer fin for precise drag control, it maintains a horizontal swimming track on a steady retrieve or a guarded, slow-finesse fall. When ripped aggressively, the lure pumps out tight, water-moving vibrations coupled with a loud, high-pitched internal rattle system to trigger defensive reaction strikes. The durable hard-plastic chassis is styled with realistic 3D eyes, a premium finish, and comes armed with sharp Berkley Fusion19 treble hooks.